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Zero Friction Marketing Reviewed: Does Zero Friction Marketing Really Work?
By SherryD | October 1, 2009
Topics: Zero Friction Marketing Review | 1 Comment »
The question we are here to answer today is does Zero Friction Marketing really work? This is a question being asked by many hoping to enter the area of CPA marketing. Released on July 28th, 2009, Zero Friction Marketing is the latest brainchild of CPA marketing expert Saj P. Those of you who have been around the affiliate industry for a while will recognize Saj from his previous product launches for the Affiliate Funnel System, Affiliate Payload and more. Due to the reputation developed by Saj of over delivering on his previous launches, Zero Friction Marketing has a hefty reputation to live up to.
Before we look at the product itself, let me explain a bit about just what the CPA in CPA marketing stands for in case anyone is unfamiliar with the term, as ZFM focuses on how to make money online using CPA marketing.
The term CPA, in CPA Marketing, stands for Cost Per Action or Cost Per Acquisition, and may also be referred to as PPA (Pay Per Action). This variation of names is something that many newcomers find a bit confusing. In a nutshell, CPA marketing affiliates are paid by the advertisers when their promotions result in someone taking a specified action such as filling out a survey or making a purchase. The advertiser benefits immensely as they only pay when the CPA marketing affiliate produces the required results.
A second term that is often heard in conjunction with CPA marketing is CPL or Cost Per Lead. There is a difference between these terms in that CPA refers to a specified action and CPL refers to an acquired lead for the advertiser.
OK, now that we know what the CPA in CPA marketing stands for, lets take a look at just what Zero Friction Marketing delivers that will help you to start a business from home.
The first thing noticed is that unlike many other make money online products, ZFM does not include a ready made website. However, in Module 1, one of the areas Saj gets into is the use of pre-sell pages in the form of reviews and blogs to inform the customer on the benefits of the product. The pre-sell pages recommended will be in either html or Wordpress form along with instructions on how to get these setup.
Module 1: Getting Started
This module provides you with a 50 page manual, “The Underground CPA Files” and a series of 8 videos covering Saj’s intro to CPA marketing, the differences between offers, how to pick an offer and more, including his video on how to setup html pages and wordpress blogs.
One of the best parts of this module is the time taken to go over just what needs to be done to get accepted by the higher paying CPA marketing networks. Getting approved by these CPA networks is a sticking point for many starting out in this field. Some of the bigger names in the CPA marketing industry are quite open about the fact that they were, themselves rejected when they first applied. If you visited the Affiliate Jump website, you will see that even Mike Filsaime was rejected at one point in time. ZFM shows you the ins and outs of how to move past the barrier to CPA networks.
Module 2: MSN, Not Just Another Google
Those that have done any research into PPC (Pay-Per-Click) are sure to have run across countless affiliate horror stories on how the whims of Google resulted in a Google Slap that effectively shutdown their marketing campaigns. Module 2 leads you past the long arm of Google by focusing on PPC marketing on MSN. MSN gets an average of 465 million visitors each and every day and its PPC pricing structure is no where near as high as that of Google.
The 10 videos in Module 2 focus on advertising, adcopy, and choosing the right keywords on MSN. Also included is a section on precision tactics, as well as a case study.
Module 3: Marketing On MySpace
MySpace PPC is yet another alternative to using the higher priced Google PPC. This is an advertising venue that those with very limited advertising budgets are going to benefit from immensely.
The 5 videos in Module 3 focused on how to advertise, set up campaigns, target customers, and track profits on MySpace.
Note: At the time of this posting, the Self-Serve Advertising Service for MySpace is only available in the U.S. You must provide a credit card issued by a U.S. bank and have a U.S. billing address to participate. They are aware that there is world-wide interest, are currently researching international options, and apologize for any inconvenience.
Bonus Module 4: Media Buying
Media buying is one of the lesser-known traffic generation tactics that can be used to deliver visitors to your sales page or the offer you are promoting and is known by the term, CPM media buys. With CPM, you are usually paying for impressions. An impression is when your ad or banner is made visible to a viewer on a web page. The cost of CPM is generally paid on a Cost Per Thousand views basis. These views could be spread out over various time frames ranging from a week to a month and vary greatly in their cost. The more traffic the site the ad is shown on receives, the higher the impression cost. Overall though, media buying is a cost-effective means of advertising.
Module 4 includes a pdf and 7 videos that delve into the area of media buying. There is an introduction to just what media buying is about along with explanations on how to target customers, and what types of media buying to use. Saj also throws in some information on a convert buying method.
What you receive in Module 1 to 4 is more than worth the cost of Zero Friction Marketing. However, it isn’t all that is included in this package.
Bonus Video: Business Management – The Icing On The Cake
One of the easiest ways to run into trouble with any business is to neglect the area of business management. Out of the hundreds of make money online programs available, very few include a module on business management, and those products are generally priced significantly higher than ZFM. Many only include this section in an upsell to a more costly personalized mentoring package. Bravo to Saj P for including an 18-minute video on business management in the Zero Friction Marketing course.
Does Zero Friction Marketing really work? There is no question that Saj P has provided a high quality work at home training system with ZFM and in doing so has raised the bar on what a quality, make money online product should teach. However, as with any training product, the results are directly linked to the efforts and expectations of those that use the product.
If a product is purchased, but the training within the product is never implemented, results will of course be disappointing. Saj has provided training on many aspects of CPA marketing, including those of using PPC on MSN, marketing on MySpace and how to effectively use media buying. As with any training in any field, it takes time to learn new methods, as well as perseverance to learn how to best implement those methods.
No product or work at home training program will magically generate an income for you if you do not take the time to learn and implement the methods it teaches. Zero Friction Marketing is fully guaranteed for anyone that is unable to learn to earn with CPA marketing using the methods taught.
Does Zero Friction Marketing really work? If the training and methods taught are followed and implemented, there is no good reason why someone should not achieve success in the area of CPA marketing.
Click Here For Zero Friction Marketing!
To Your Success,
SherryD
http://www.wbobr.com
P.S. ZFM is one of WBOBR’s Top 3 Picks for programs that deliver in the make money online arena. Click Here to view our Top 3 lineup.
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November 5th, 2009 at 11:39 pm
I’ve heard of zero friction marketing before this but this helped me make sence of it, thanks.